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Connect Segment to Shopify

Use 1 documented Segment triggers to run 24 documented Shopify actions.

1 source triggers
24 target actions
Reverse direction supported

Why Connect Segment & Shopify ?

Start with a Segment event

Choose from 1 documented triggers, including Webhook Destination (Instant).

Run a Shopify action

Send the event into one of 24 documented actions, such as Add Products to Custom Collection, Add Tags, Bulk Import.

Map and review the workflow

Choose the fields and conditions for the workflow, then test the result before activation.

Available Triggers & Actions

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Segment

Triggers (1)

Webhook Destination (Instant)

Send events to a webhook. Requires a Team or Business account.

webhook

Actions (7)

Associate an identified user with a group

Group lets you associate an identified user with a group (note requires userId or anonymousId). See the docs here

Associate one identity with another

Alias is how you associate one identity with another. See the docs here

Identify a user, tie them to their actions and record traits about them

Identify lets you tie a user to their actions and record traits about them. It includes a unique User ID and any optional traits you know about them (note requires userId or anonymousId). See the docs here

List Workspace Options

Retrieves available options for the Workspace field.

Record page views on your website

The page method lets you record page views on your website, along with optional extra information about the page being viewed (note requires userId or anonymousId). See the docs here

Record whenever a user sees a screen

The screen method let you record whenever a user sees a screen of your mobile app (note requires userId or anonymousId). See the docs here

Track actions your users perform

Track lets you record the actions your users perform (note requires userId or anonymousId). See the docs here

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Shopify

Triggers (8)

Collection Updated (Instant)

Emit new event whenever a collection is updated, including whenever products are added or removed from a collection.

webhook
New Abandoned Cart

Emit new event each time a user abandons their cart.

polling
New Article

Emit new event for each new article in a blog.

polling
New Customer Data Request

Emit new customer data requests for data via a GDPR request.

polling
New Event Emitted (Instant)

Emit new event for each new Shopify event.

webhook
New Page

Emit new event for each new page published.

polling
New product added to custom collection

Emit new event each time a product is added to a custom collection.

polling
New Product Created (Instant)

Emit new event for each product added to a store.

webhook

Actions (24)

Add Products to Custom Collection

Adds a product or products to a custom collection. See the documentation

Add Tags

Add tags. See the documentation

Bulk Import

Execute bulk mutations by uploading a JSONL file containing mutation variables. See the documentation

Create Article

Create a new blog article. See the documentation

Create Blog

Create a new blog. See the documentation

Create Custom Collection

Create a new custom collection. See the documentation

Create Metafield

Creates a metafield belonging to a resource. See the documentation

Create Metaobject

Creates a metaobject. See the documentation

Create Page

Create a new page. See the documentation

Create Product

Create a new product. See the documentation

Create Product Variant

Create a new product variant. See the documentation

Create Smart Collection

Creates a smart collection. You can fill in any number of rules by selecting more than one option in each prop.See the documentation

Delete Article

Delete an existing blog article. See the documentation

Delete Blog

Delete an existing blog. See the documentation

Delete Metafield

Deletes a metafield belonging to a resource. See the documentation

Delete Page

Delete an existing page. See the documentation

Get Articles

Retrieve a list of all articles from a blog. See the documentation

Get Assigned Fulfillment Orders

Retrieve a list of fulfillment orders assigned to a merchant location. See the documentation

Get Customer

Retrieve a single customer by ID. See the documentation

Get Customers

Retrieve a list of customers. See the documentation

Get Draft Order

Retrieve a single draft order by ID. See the documentation

Get Draft Orders

Retrieve a list of draft orders. See the documentation

Get Fulfillment

Retrieve a fulfillment, including tracking info, status, and delivery timestamps. See the documentation

Get Fulfillment Order

Retrieve a single fulfillment order by ID. See the documentation

Integration Features

1 documented Segment triggers
24 documented Shopify actions
Configurable field mapping
Conditional workflow steps
Execution monitoring
A supported Shopify to Segment direction

Capability Examples

Segment trigger → Shopify action

Catalog example
SegmentSegment

Webhook Destination (Instant)

Shopify Shopify

Add Products to Custom Collection

Shopify trigger → Segment action

Reverse direction
Shopify Shopify

Collection Updated (Instant)

SegmentSegment

Associate an identified user with a group

How It Works

1

Connect Apps

Authenticate your Segment and Shopify accounts

2

Choose a Trigger

Select a documented Segment event

3

Choose an Action

Select the documented Shopify operation to run

Test and Review

Verify field mapping and provider responses before activation

Frequently Asked Questions

Integration Benefits

Trigger-driven Workflows

Start the supported direction from one of 1 documented Segment triggers.

Automated Actions

Run one of 24 documented Shopify actions after the selected trigger fires.

Provider Authentication

Review the authentication requirements published by each provider before activating the workflow.

Guided Configuration

Select a documented trigger, choose a target action, and map the fields required by the workflow.

Field Mapping

Map the fields exposed by the selected trigger and action, then review the required provider inputs.

Execution Review

Test the workflow and review provider responses before relying on it in production.

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Reverse Integration Available

Also connect Shopify to Segment for bidirectional automation

View Integration
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All Segment Integrations

Explore all available Segment connections

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All Shopify Integrations

Explore all available Shopify connections

View All Integrations

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