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Connect Shopify to Mailchimp

Use 8 documented Shopify triggers to run 24 documented Mailchimp actions.

8 source triggers
24 target actions
Reverse direction supported

Why Connect Shopify & Mailchimp?

Start with a Shopify event

Choose from 8 documented triggers, including Collection Updated (Instant), New Abandoned Cart, New Article.

Run a Mailchimp action

Send the event into one of 24 documented actions, such as Add Member To Segment, Add Note to Subscriber, Add Or Remove Members Tags.

Map and review the workflow

Choose the fields and conditions for the workflow, then test the result before activation.

Available Triggers & Actions

Shopify  logo

Shopify

Triggers (8)

Collection Updated (Instant)

Emit new event whenever a collection is updated, including whenever products are added or removed from a collection.

webhook
New Abandoned Cart

Emit new event each time a user abandons their cart.

polling
New Article

Emit new event for each new article in a blog.

polling
New Customer Data Request

Emit new customer data requests for data via a GDPR request.

polling
New Event Emitted (Instant)

Emit new event for each new Shopify event.

webhook
New Page

Emit new event for each new page published.

polling
New product added to custom collection

Emit new event each time a product is added to a custom collection.

polling
New Product Created (Instant)

Emit new event for each product added to a store.

webhook

Actions (24)

Add Products to Custom Collection

Adds a product or products to a custom collection. See the documentation

Add Tags

Add tags. See the documentation

Bulk Import

Execute bulk mutations by uploading a JSONL file containing mutation variables. See the documentation

Create Article

Create a new blog article. See the documentation

Create Blog

Create a new blog. See the documentation

Create Custom Collection

Create a new custom collection. See the documentation

Create Metafield

Creates a metafield belonging to a resource. See the documentation

Create Metaobject

Creates a metaobject. See the documentation

Create Page

Create a new page. See the documentation

Create Product

Create a new product. See the documentation

Create Product Variant

Create a new product variant. See the documentation

Create Smart Collection

Creates a smart collection. You can fill in any number of rules by selecting more than one option in each prop.See the documentation

Delete Article

Delete an existing blog article. See the documentation

Delete Blog

Delete an existing blog. See the documentation

Delete Metafield

Deletes a metafield belonging to a resource. See the documentation

Delete Page

Delete an existing page. See the documentation

Get Articles

Retrieve a list of all articles from a blog. See the documentation

Get Assigned Fulfillment Orders

Retrieve a list of fulfillment orders assigned to a merchant location. See the documentation

Get Customer

Retrieve a single customer by ID. See the documentation

Get Customers

Retrieve a list of customers. See the documentation

Get Draft Order

Retrieve a single draft order by ID. See the documentation

Get Draft Orders

Retrieve a list of draft orders. See the documentation

Get Fulfillment

Retrieve a fulfillment, including tracking info, status, and delivery timestamps. See the documentation

Get Fulfillment Order

Retrieve a single fulfillment order by ID. See the documentation

Mailchimp logo

Mailchimp

Triggers (12)

Link Clicked

Emit new event when a recipient clicks a pre-specified link in an specific campaign.

polling
New Audience

Emit new event when an audience is added to the connected Mailchimp account.

polling
New Campaign

Emit new event when a new campaign is created or sent

polling
New Customer

Emit new event when a new customer is added to a selected store.

polling
New File

Emit new event when a new file is added to the File Manager of the connected Mailchimp account.

polling
New List Event (Instant)

Emit new event when the following occurs on an audience list: a campaign is sent or cancelled, a subscriber is added, unsubscribed, has a profile update, or has the associated email address changed, or cleaned.

webhook
New Open

Emit new event when a recipient opens an email in a specific campaign.

polling
New or Updated List Segment

Emit new event when segment is either created or updated.

polling
New or Updated Subscriber (Instant)

Emit new event when a subscriber is added or updated (on profile, or email address change) in an audience list.

webhook
New Order

Emit new event when an order is added to your store, or Mailchimp account.

polling
New Segment Tag Subscriber

Emit new event when a subscriber is added to a segment or tags within an audience list.

polling
New Subscriber (Instant)

Emit new event when a subscriber is added to an audience list.

webhook

Actions (24)

Add Member To Segment

Adds a new member to a static segment. See docs here

Add Note to Subscriber

Adds a new note to an existing subscriber. See docs here

Add Or Remove Members Tags

Add or remove member tags. See docs here

Add or Update Subscriber

Adds a new subscriber to an audience or updates existing subscriber. See docs here

Add Subscriber To Tag

Adds an email address to a tag within an audience. See docs here

Create Campaign

Creates a new campaign draft. See docs here

Create List

Creates a new list. See docs here

Delete Campaign

Delete a specific campaign. See docs here

Delete List

Deletes an existing list. See docs here

Delete List Member

Permanently deletes a member. See docs here

Edit A Campaign Template Content

Edits a defined content area of a custom HTML template. See docs here

Get A Campaign Report

Gets a campaign report. See docs here

Get A Campaign Report

Gets a campaign report. See docs here

Get Campaign

Gets metadata of a specific campaign. See docs here

Get List

Searches for lists. See docs here

Get List Activities

Retrieves up to the previous 180 days of daily detailed aggregated activity stats for a list. See docs here

Get List Member Activities

Get the last 50 events of a member's activity on a specific list. See docs here

Get List Member Tags

Retrieves a list of all member tags. See docs here

List Audience List Id Options

Retrieves available options for the Audience List Id field.

List Campaign ID Options

Retrieves available options for the Campaign ID field.

List Segment Members

Retrieves a list of all segment members. See docs here

List Store Id Options

Retrieves available options for the Store Id field.

Remove Member From A Segment

Removes a member from the specified static segment. See docs here

Search Campaigns

Searches for the campaigns. See docs here

Integration Features

8 documented Shopify triggers
24 documented Mailchimp actions
Configurable field mapping
Conditional workflow steps
Execution monitoring
A supported Mailchimp to Shopify direction

Capability Examples

Shopify trigger → Mailchimp action

Catalog example
Shopify Shopify

Collection Updated (Instant)

MailchimpMailchimp

Add Member To Segment

Mailchimp trigger → Shopify action

Reverse direction
MailchimpMailchimp

Link Clicked

Shopify Shopify

Add Products to Custom Collection

How It Works

1

Connect Apps

Authenticate your Shopify and Mailchimp accounts

2

Choose a Trigger

Select a documented Shopify event

3

Choose an Action

Select the documented Mailchimp operation to run

Test and Review

Verify field mapping and provider responses before activation

Frequently Asked Questions

Integration Benefits

Trigger-driven Workflows

Start the supported direction from one of 8 documented Shopify triggers.

Automated Actions

Run one of 24 documented Mailchimp actions after the selected trigger fires.

Provider Authentication

Review the authentication requirements published by each provider before activating the workflow.

Guided Configuration

Select a documented trigger, choose a target action, and map the fields required by the workflow.

Field Mapping

Map the fields exposed by the selected trigger and action, then review the required provider inputs.

Execution Review

Test the workflow and review provider responses before relying on it in production.

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Reverse Integration Available

Also connect Mailchimp to Shopify for bidirectional automation

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All Shopify Integrations

Explore all available Shopify connections

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All Mailchimp Integrations

Explore all available Mailchimp connections

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