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Connect HubSpot to Twilio

Use 12 documented HubSpot triggers to run 24 documented Twilio actions.

12 source triggers
24 target actions
Reverse direction supported

Why Connect HubSpot & Twilio?

Start with a HubSpot event

Choose from 12 documented triggers, including Deleted Blog Posts, New Company Property Change, New Contact Added to List.

Run a Twilio action

Send the event into one of 24 documented actions, such as Make a Phone Call, Check Verification Token, Create Verification Service.

Map and review the workflow

Choose the fields and conditions for the workflow, then test the result before activation.

Available Triggers & Actions

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HubSpot

Triggers (12)

Deleted Blog Posts

Emit new event for each deleted blog post.

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New Company Property Change

Emit new event when a specified property is provided or updated on a company. See the documentation

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New Contact Added to List

Emit new event when a contact is added to a HubSpot list. See the documentation

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New Contact Property Change

Emit new event when a specified property is provided or updated on a contact. See the documentation

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New Custom Object Property Change

Emit new event when a specified property is provided or updated on a custom object.

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New Deal In Stage

Emit new event for each new deal in a stage.

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New Deal Property Change

Emit new event when a specified property is provided or updated on a deal. See the documentation

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New Email Event

Emit new event for each new Hubspot email event.

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New Email Subscriptions Timeline

Emit new event when a new email timeline subscription is added for the portal.

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New Engagement

Emit new event for each new engagement (call, email, meeting, note, postal mail, or task) created. Per-activity docs: Calls Emails Meetings Notes Postal Mail Tasks See the documentation

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New Events

Emit new event for each new Hubspot event. Note: Only available for Marketing Hub Enterprise, Sales Hub Enterprise, Service Hub Enterprise, or CMS Hub Enterprise accounts

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New Form Submission

Emit new event for each new submission of a form.

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Actions (24)

Add Comment

Adds a comment to a thread. See the documentation

Add Contact to List

Adds a contact to a specific static list. See the documentation

Add Note to Contact

MCP and AI agents: **Prefer this action** when the user wants to **leave a note on a HubSpot contact** using a **contact ID** and note text. Exposes only hubspot, contactId, and noteBody (no engagement-type step, no reloadProps, no dynamic HubSpot schema fields). Do **not** use **Create Engagement** for this workflow. For every writable note property or non-contact associations, use **Create Note** instead. See the documentation

Archive Thread

Archives a thread (soft delete). The thread is hidden from active views but can be restored via the HubSpot UI or by listing archived threads. See the documentation

Batch Create Companies

Create a batch of companies in Hubspot. See the documentation

Batch Create or Update Contact

Create or update a batch of contacts by its ID or email. See the documentation

Batch Update Companies

Update a batch of companies in Hubspot. See the documentation

Batch Upsert Companies

Upsert a batch of companies in Hubspot. See the documentation

Clone Marketing Email

Clone a marketing email in HubSpot. See the documentation

Clone Site Page

Clone a site page in Hubspot. See the documentation

Create a New Workflow

Create a new workflow. See the documentation

Create Association

Create an association (link) between two CRM records. For example, associate a contact with a company, a deal with a contact, or a ticket with a company. Common association type IDs: contact→company (1), company→contact (2), deal→contact (3), contact→deal (4), deal→company (5), company→deal (6), ticket→contact (15), contact→ticket (16), ticket→company (26), company→ticket (25). See the documentation

Create Associations

Create associations between objects. See the documentation

Create Blog Post

Creates a new blog post in HubSpot. See the documentation

Create Communication

Create a WhatsApp, LinkedIn, or SMS message. See the documentation

Create Company

Create a company in Hubspot. See the documentation

Create Contact Workflow

Create a contact workflow in Hubspot. See the documentation

Create CRM Object

Create a new CRM record (contact, company, deal, ticket, etc.). Pass property values as a JSON object in the properties parameter. Use **Search Properties** to discover available fields for the object type, **Get Properties** to find valid enum values (e.g. lifecyclestage, dealstage), and **List Pipelines and Stages** to find valid pipeline/stage IDs for deals and tickets. Use **List Owners** to find valid hubspot_owner_id values. See the documentation

Create Custom Object

Create a new custom object in Hubspot. See the documentation

Create Deal

Create a deal in Hubspot. See the documentation

Create Engagement

Create a **task, meeting, email, call, or note** engagement with optional associations. Set **Engagement Type** and pass engagement fields in **Object Properties** (HubSpot property names, e.g. hs_note_body for notes). No reloadProps step and no **CONFIGURE_COMPONENT** requirement: association fields accept raw HubSpot IDs (use **Search CRM** or the Associations API to resolve associationType when needed). For **only** a note on a contact by ID, **Add Note to Contact** (hubspot-add-note-to-contact) is still simpler. See the documentation

Create Form

Create a form in HubSpot. See the documentation

Create Landing Page

Create a landing page in Hubspot. See the documentation

Create Lead

Create a lead in Hubspot. See the documentation

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Twilio

Triggers (5)

New Incoming SMS (Instant)

Emit new event every time an SMS is sent to the phone number set. Configures a webhook in Twilio, tied to an incoming phone number.

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New Call (Instant)

Emit new event each time a call to the phone number is completed. Configures a webhook in Twilio, tied to a phone number.

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New Phone Number

Emit new event when you add a new phone number to your account

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New Recording

Emit new event when a new call recording is created

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New Transcript Created

Emit new event when a new call transcript is created

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Actions (24)

Make a Phone Call

Make a phone call passing text, a URL, or an application that Twilio will use to handle the call. See the documentation

Check Verification Token

Check if user-provided token is correct. See the documentation

Create Verification Service

Create a verification service for sending SMS verifications. See the documentation

Delete Call

Remove a call record from your account. See the documentation

Delete Message

Delete a message record from your account. See the documentation

Download Recording Media

Download a recording media file. See the documentation

Get Call

Return call resource of an individual call. See the documentation

Get Message

Return details of a message. See the documentation

Get Transcripts

Retrieves full transcripts for the specified transcript SIDs. See the documentation

List Application SID Options

Retrieves available options for the Application SID field.

List Call ID Options

Retrieves available options for the Call ID field.

List Calls

Return a list of calls associated with your account. See the documentation

List From Options

Retrieves available options for the From field.

List Incoming Phone Number Options

Retrieves available options for the Incoming Phone Number field.

List Message Media

Return a list of media associated with your message. See the documentation

List Messages

Return a list of messages associated with your account. See the documentation

List Parent Call SID Options

Retrieves available options for the Parent Call SID field.

List Recording ID Options

Retrieves available options for the Recording ID field.

List Service SID Options

Retrieves available options for the Service SID field.

List Transcript SIDs Options

Retrieves available options for the Transcript SIDs field.

List Transcripts

Return a list of transcripts. See the documentation

Phone Number Lookup

Lookup information about a phone number. See the documentation for more information

Send Message

Send an SMS text with optional media files. See the documentation

Send SMS Verification

Send an SMS verification to a phone number. See the documentation

Integration Features

12 documented HubSpot triggers
24 documented Twilio actions
Configurable field mapping
Conditional workflow steps
Execution monitoring
A supported Twilio to HubSpot direction

Capability Examples

HubSpot trigger → Twilio action

Catalog example
HubSpotHubSpot

Deleted Blog Posts

TwilioTwilio

Make a Phone Call

Twilio trigger → HubSpot action

Reverse direction
TwilioTwilio

New Incoming SMS (Instant)

HubSpotHubSpot

Add Comment

How It Works

1

Connect Apps

Authenticate your HubSpot and Twilio accounts

2

Choose a Trigger

Select a documented HubSpot event

3

Choose an Action

Select the documented Twilio operation to run

Test and Review

Verify field mapping and provider responses before activation

Frequently Asked Questions

Integration Benefits

Trigger-driven Workflows

Start the supported direction from one of 12 documented HubSpot triggers.

Automated Actions

Run one of 24 documented Twilio actions after the selected trigger fires.

Provider Authentication

Review the authentication requirements published by each provider before activating the workflow.

Guided Configuration

Select a documented trigger, choose a target action, and map the fields required by the workflow.

Field Mapping

Map the fields exposed by the selected trigger and action, then review the required provider inputs.

Execution Review

Test the workflow and review provider responses before relying on it in production.

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Reverse Integration Available

Also connect Twilio to HubSpot for bidirectional automation

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All HubSpot Integrations

Explore all available HubSpot connections

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All Twilio Integrations

Explore all available Twilio connections

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