AppsPricingBlogTry it
Mailchimp logo
Salesforce logo

Connect Mailchimp to Salesforce

Use 12 documented Mailchimp triggers to run 24 documented Salesforce actions.

12 source triggers
24 target actions
Reverse direction supported

Why Connect Mailchimp & Salesforce?

Start with a Mailchimp event

Choose from 12 documented triggers, including Link Clicked, New Audience, New Campaign.

Run a Salesforce action

Send the event into one of 24 documented actions, such as Add Contact to Campaign, Add Lead to Campaign, Convert SOAP XML Object to JSON.

Map and review the workflow

Choose the fields and conditions for the workflow, then test the result before activation.

Available Triggers & Actions

Mailchimp logo

Mailchimp

Triggers (12)

Link Clicked

Emit new event when a recipient clicks a pre-specified link in an specific campaign.

polling
New Audience

Emit new event when an audience is added to the connected Mailchimp account.

polling
New Campaign

Emit new event when a new campaign is created or sent

polling
New Customer

Emit new event when a new customer is added to a selected store.

polling
New File

Emit new event when a new file is added to the File Manager of the connected Mailchimp account.

polling
New List Event (Instant)

Emit new event when the following occurs on an audience list: a campaign is sent or cancelled, a subscriber is added, unsubscribed, has a profile update, or has the associated email address changed, or cleaned.

webhook
New Open

Emit new event when a recipient opens an email in a specific campaign.

polling
New or Updated List Segment

Emit new event when segment is either created or updated.

polling
New or Updated Subscriber (Instant)

Emit new event when a subscriber is added or updated (on profile, or email address change) in an audience list.

webhook
New Order

Emit new event when an order is added to your store, or Mailchimp account.

polling
New Segment Tag Subscriber

Emit new event when a subscriber is added to a segment or tags within an audience list.

polling
New Subscriber (Instant)

Emit new event when a subscriber is added to an audience list.

webhook

Actions (24)

Add Member To Segment

Adds a new member to a static segment. See docs here

Add Note to Subscriber

Adds a new note to an existing subscriber. See docs here

Add Or Remove Members Tags

Add or remove member tags. See docs here

Add or Update Subscriber

Adds a new subscriber to an audience or updates existing subscriber. See docs here

Add Subscriber To Tag

Adds an email address to a tag within an audience. See docs here

Create Campaign

Creates a new campaign draft. See docs here

Create List

Creates a new list. See docs here

Delete Campaign

Delete a specific campaign. See docs here

Delete List

Deletes an existing list. See docs here

Delete List Member

Permanently deletes a member. See docs here

Edit A Campaign Template Content

Edits a defined content area of a custom HTML template. See docs here

Get A Campaign Report

Gets a campaign report. See docs here

Get A Campaign Report

Gets a campaign report. See docs here

Get Campaign

Gets metadata of a specific campaign. See docs here

Get List

Searches for lists. See docs here

Get List Activities

Retrieves up to the previous 180 days of daily detailed aggregated activity stats for a list. See docs here

Get List Member Activities

Get the last 50 events of a member's activity on a specific list. See docs here

Get List Member Tags

Retrieves a list of all member tags. See docs here

List Audience List Id Options

Retrieves available options for the Audience List Id field.

List Campaign ID Options

Retrieves available options for the Campaign ID field.

List Segment Members

Retrieves a list of all segment members. See docs here

List Store Id Options

Retrieves available options for the Store Id field.

Remove Member From A Segment

Removes a member from the specified static segment. See docs here

Search Campaigns

Searches for the campaigns. See docs here

Salesforce logo

Salesforce

Triggers (10)

Case Updated (Instant, of Selectable Type)

Emit new event when a case is updated. See the documentation

webhook
Email Template Updated (Instant, of Selectable Type)

Emit new event when an email template is updated. See the documentation

webhook
Knowledge Article Updated (Instant, of Selectable Type)

Emit new event when a knowledge article is updated. See the documentation

webhook
New Case (Instant, of Selectable Type)

Emit new event when a case is created. See the documentation

webhook
New Deleted Record (Instant, of Selectable Type)

Emit new event when a record of the selected object type is deleted. See the documentation

webhook
New Email Template (Instant, of Selectable Type)

Emit new event when an email template is created. See the documentation

webhook
New Knowledge Article (Instant, of Selectable Type)

Emit new event when a knowledge article is created. See the documentation

webhook
New Outbound Message (Instant)

Emit new event when a new outbound message is received in Salesforce.

webhook
New Record (Instant, of Selectable Type)

Emit new event when a record of the selected object type is created. See the documentation

webhook
New Updated Record (Instant, of Selectable Type)

Emit new event when a record of the selected type is updated. See the documentation

webhook

Actions (24)

Add Contact to Campaign

Adds an existing contact to an existing campaign. See the documentation

Add Lead to Campaign

Adds an existing lead to an existing campaign. See the documentation

Convert SOAP XML Object to JSON

Converts a SOAP XML Object received from Salesforce to JSON

Create Account

Creates a Salesforce account. See the documentation

Create Accounts (Batch)

Create multiple Accounts in Salesforce using Bulk API 2.0. See the documentation

Create Attachment

Creates an Attachment on a parent object. See the documentation

Create Campaign

Creates a marketing campaign. See the documentation

Create Case

Creates a Case, which represents a customer issue or problem. See the documentation

Create Case Comment

Creates a Case Comment on a selected Case. See the documentation

Create Contact

Creates a contact. See the documentation

Create Content Note

Creates a content note. See the documentation and Set Up Notes.

Create Event

Creates an event. See the documentation

Create Lead

Creates a lead. See the documentation

Create Note

Creates a note. See the documentation

Create Opportunities (Batch)

Create multiple Opportunities in Salesforce using Bulk API 2.0. See the documentation

Create Opportunity

Creates an opportunity. See the documentation

Create Record

Create a record of a given object. See the documentation

Create Record

Create a new Salesforce record of any object type. Use **Describe Object** first if you're unsure what fields are available or required. For picklist fields, use the API value from **Describe Object**, not the display label. **Common required fields:** - Account: Name - Contact: LastName - Lead: LastName, Company - Opportunity: Name, StageName, CloseDate - Case: Subject - Task: Subject - Event: Subject, StartDateTime, EndDateTime To add a Contact/Lead to a Campaign, create a CampaignMember: {"CampaignId": "701xxx", "ContactId": "003xxx"} or {"CampaignId": "701xxx", "LeadId": "00Qxxx"}.

Create Task

Creates a task. See the documentation

Create User

Creates a Salesforce user. See the documentation

Delete Note Or Content Note

Delete a note or content note from a Salesforce record. See the documentation

Delete Opportunity

Deletes an opportunity. See the documentation

Delete Record

Permanently deletes a Salesforce record (moves to Recycle Bin for 15 days). Use **SOQL Query** to find the record ID if you only have the record name.

Delete Record

Deletes an existing record in an object. See the documentation

Integration Features

12 documented Mailchimp triggers
24 documented Salesforce actions
Configurable field mapping
Conditional workflow steps
Execution monitoring
A supported Salesforce to Mailchimp direction

Capability Examples

Mailchimp trigger → Salesforce action

Catalog example
MailchimpMailchimp

Link Clicked

SalesforceSalesforce

Add Contact to Campaign

Salesforce trigger → Mailchimp action

Reverse direction
SalesforceSalesforce

Case Updated (Instant, of Selectable Type)

MailchimpMailchimp

Add Member To Segment

How It Works

1

Connect Apps

Authenticate your Mailchimp and Salesforce accounts

2

Choose a Trigger

Select a documented Mailchimp event

3

Choose an Action

Select the documented Salesforce operation to run

Test and Review

Verify field mapping and provider responses before activation

Frequently Asked Questions

Integration Benefits

Trigger-driven Workflows

Start the supported direction from one of 12 documented Mailchimp triggers.

Automated Actions

Run one of 24 documented Salesforce actions after the selected trigger fires.

Provider Authentication

Review the authentication requirements published by each provider before activating the workflow.

Guided Configuration

Select a documented trigger, choose a target action, and map the fields required by the workflow.

Field Mapping

Map the fields exposed by the selected trigger and action, then review the required provider inputs.

Execution Review

Test the workflow and review provider responses before relying on it in production.

Salesforce logoMailchimp logo

Reverse Integration Available

Also connect Salesforce to Mailchimp for bidirectional automation

View Integration
Mailchimp logo

All Mailchimp Integrations

Explore all available Mailchimp connections

View All Integrations
Salesforce logo

All Salesforce Integrations

Explore all available Salesforce connections

View All Integrations

Ready to Connect Mailchimp & Salesforce?

Build this supported workflow in Mazaal AI and test it with your own provider accounts.

Get Started Free